IHD Delivery Setup: Eatsy's Aggregated Driver Network

IHD (Eatsy's delivery aggregator) is the "BYO orders" version of third-party delivery. You bring the orders (from your microsite, app, QR, iPad). IHD picks the cheapest available driver across Uber Direct, DoorDash Drive, and Routemasters. You pay only the delivery fee — no marketplace commission. Same drivers, same delivery quality, dramatically better economics.

How it differs from Uber Eats / DoorDash marketplaces

You're effectively renting their driver networks without paying for their marketing.

How IHD picks a provider

For each delivery, IHD requests a quote from all three providers (Uber Direct, DoorDash Drive, Routemasters) and picks the cheapest one with the fastest pickup ETA. If one provider doesn't have driver availability in your area at that moment, IHD silently falls back to the next. You see one consolidated bill — IHD handles the rest.

Coverage

IHD covers most major US metros. Some smaller markets are supported by only one or two of the three providers. Eatsy's setup flow checks coverage for your address before letting you enable.

Configuration

1. 1

   Open Channels → Delivery → IHD → Connect

   Eatsy guides you through the merchant signups for each provider. You sign in with the email/phone associated with the restaurant. Provider verification typically takes 1–2 business days.

2. 2

   Define delivery zones

   Per location, set a delivery radius (typically 3–5 miles for QSR, up to 10 miles for higher-margin operations). Or define custom polygons in the dashboard for irregular zones.

3. 3

   Set delivery fees

   Pass-through (customer pays the actual provider fee, you pay $0) or capped (customer pays a flat $4.99, you absorb the difference). Most operations use pass-through to keep delivery cost-neutral.

4. 4

   Set per-zone routing rules

   If you also have an in-house fleet (see In-House Fleet), set rules: in-house for the 3-mile radius (cheaper for you), IHD aggregator for 3–8 miles (no commitment), beyond 8 miles is pickup-only.

5. 5

   Test with a real order

   Place a test order to your home address. A driver from one of the three providers dispatches in 5–15 minutes. Make sure the driver experience matches what your customers will see.

Customer experience

The customer orders on your app or microsite. At checkout, the system shows estimated delivery time and fee. After they place the order, they get an SMS or push with driver info, real-time GPS tracking, and an estimated arrival time. Just like the marketplace experience — except the brand is yours.

Reading the costs

Channels → Delivery → IHD → Costs. Per-order fee, per-zone breakdown, per-provider mix (how often each of the three networks fulfilled), your effective delivery margin. Compare against marketplace listings if you're still on them — the savings are usually dramatic.

See also: In-House Fleet.