Three program types
Points-per-dollar, visits-based (punch card), or spend-tier (Bronze/Silver/Gold). Pick what fits your business.
Loyalty & Coupons
Turn first orders into repeat orders.
Points, tiers, and coupons that work. Automated email and WhatsApp campaigns in your customer's language. Native to your app, microsite, QR, and iPad.
Included in every plan¡Hola María!
Te faltan 50 pts…
Welcome to Bronze
tier
¡Feliz cumpleaños!
Free dessert
9:41La Esquinita
Loyalty
350
pts
350 pts hasta el siguiente nivel
Bronze tier
Free Taco
Reward unlocked
+27%
average customer lifetime value with active loyalty (industry data)
WhatsApp + Email
automated, in your customer's language
0
extra cost. Included in every Eatsy plan.
Most loyalty software is fancy punch cards. This isn't.
Generic loyalty tools give you a points-tracker and call it a day. Customers earn points, never know how many they have, never redeem anything, and the program quietly dies.
Eatsy Loyalty is the difference between “you have points” and “hey María, you're 50 points away from a free margarita — order now and hit it.” Automated. Bilingual. WhatsApp-first if your customers prefer it. Native to every Eatsy ordering channel — no separate app, no separate login.
Native, not bolted-on
Loyalty status is visible during ordering on every channel. No separate app to download, no separate login.
WhatsApp triggers
Automated WhatsApp messages for tier upgrades, win-back, birthdays. Hispanic customers prefer WhatsApp 3:1 over email.
Birthday and lapse rewards, automatic
Customer's birthday or 30 days since last order? They get a coupon, automatically, in their language.
From zero loyalty to active program in a single sitting
- 1Step 1
Pick your program type
Points, visits, or spend tiers. Set the earning rate (e.g., 1 pt per $1, $50 = free entree).
- 2Step 2
EatsyAI writes the campaign copy
Welcome series, tier-up celebration, win-back, birthday. EN + ES, on-brand. You review.
- 3Step 3
Customers earn automatically
Every order — app, microsite, QR, iPad — counts toward loyalty. No customer effort required.
- 4Step 4
Triggers fire on their own
Tier upgrades, birthdays, lapsed customers — all get the right message at the right time, in their language, via the right channel.
What's under the hood
Three program flavors
Points-based (1 pt per $1, redeem at thresholds), visits-based (10 visits = free entree), or spend tiers (Bronze under $200/year, Silver $200–500, Gold $500+).
- Custom earning rates per program
- Tier perks: discount %, free items, early access to specials
- Per-location program configuration for multi-unit operators
Coupon engine
Generate one-time codes, recurring promos, location-specific deals. Auto-apply at checkout based on customer eligibility.
- % off, $ off, free item, BOGO, free delivery
- Restrictions: minimum order, valid days/times, max uses per customer
- Distribute via email, WhatsApp, push, or generic share link
WhatsApp Business integration
Native WhatsApp Business API integration. Customers opt in (compliance built-in). Triggers fire in their language.
- Templates pre-approved by Meta for restaurant use cases
- Customer can reply directly — staff sees it in your dashboard
- Compliance with US opt-in requirements baked in
Automated lifecycle triggers
Set them once, let them run. The system fires the right message at the right moment.
- Welcome series (after first order)
- Tier-up celebration (when customer hits a new tier)
- Win-back (no order in 30/60/90 days, configurable)
- Birthday rewards (customer's birthday, sent the morning of)
“WhatsApp loyalty changed the game. Our regulars get a points balance with every order and we send a reward on their birthday. Reorder rate is up double-digits since we turned it on.”
Arepalicious NY
Queens, NY
Pairs with
Branded App
Loyalty status, points balance, and tier perks visible inside your app — no separate login.
EatsyAI
Writes your welcome, tier-up, win-back, and birthday campaign copy. EN + ES, on-brand.
Catering
Reward big spenders. Catering customers earn loyalty too — and tier benefits apply to large orders.
Included in every plan
This module ships with both the Microsite plan ($89.99/mo per location) and the Branded App plan ($149.99/mo per location). No extra cost.
See full pricing →Loyalty questions
Three: points-based (e.g., 1 point per dollar spent, redeem points for rewards), visits-based (e.g., 10 visits = free entree, classic punch-card style), and tiered spend (Bronze/Silver/Gold based on annual spend). You can run only one program type per location, and you can change at any time.
At checkout. They see their points balance or tier in the cart, and any rewards they've unlocked are auto-applied or available with one tap. No promo codes to remember, no friction. They can also redeem in-store via your iPad — staff looks them up by phone or email.
Yes — if those orders go through Eatsy. iPad Menu and QR Ordering both count toward loyalty. If you have Shift4 POS for in-restaurant orders, those orders also count via the POS integration (we sync the customer's POS purchases to their Eatsy loyalty profile).
Yes. WhatsApp Business API is fully supported in the US, and we've baked in compliance for opt-in requirements. Customers explicitly check a box at signup to receive WhatsApp messages. They can opt out anytime by replying “STOP.” All templates are pre-approved by Meta for restaurant use cases.
Customers add their birthday at sign-up (optional). On the morning of, they get a message (email or WhatsApp, their preference) with a coupon valid for the day or week. The reward is configurable — free dessert, % off, free item from your menu. EatsyAI writes the message in their language with your brand voice.
No. Loyalty works on every Eatsy channel — Branded App, microsite, QR, and iPad. Customers identify themselves via phone number or email at checkout, and their loyalty profile is consistent across all channels. The Branded App makes it slightly more convenient (always logged in) but loyalty is fully accessible without it.
Turn first orders into repeat orders.
15-minute demo. We'll set this up with your menu, your colors, your locations. Hablamos español.